Thinks: #loyalty #award #winner #glory #payrise #champagne #jobsatisfaction

  • Buy presents,
  • decide casual or smart for Christmas party,
  • call parents, write letter to Santa,
  • Write entry for The Loyalty Magazine Awards – and win praise from boss!!
  • (Change priority for above list: First job: Write Entry for The Loyalty Magazine Awards now as might get flu in January!)

Urgent reminder to oneself
Deadline for Entries is getting closer and closer. Don’t leave it until the last minute – just in case! Must have entries in by February 14th 2018.

Notes to help thought process
What to enter?

What has our company done that is new, innovative, successful, popular with customers, used out of the box thinking, deserves praise and recognition, that has raised the bar for Customer Loyalty, that has made a difference for us in terms of sales, turnover and growth?

New category – could we enter it?

Is there something we could enter for the Loyalty Without a Name NEW category? Thoughtful customer care, good complaints procedure, smooth follow-up after purchase? Interesting use of artificial intelligence to enhance the customer journey?

How to enter?

Reminder to download the Call for Entries from internationalloyaltyawards.com and also have a browse through The Winners Edition of Loyalty Magazine (also at internationalloyaltyawards.com)

All entries have to be in by February 14th 2018

The Loyalty Magazine Awards are sponsored by: Currency Alliance (Prime sponsor) Tranxactor (Diamond sponsor) Givex, For Good Causes, The Entertainer.

2018 Categories

NEW! Best “Loyalty Without a Name” Initiative
Best Use of Gamification to Enhance Loyalty
Best Customer Experience
Best Use of Technology
Best Use of CRM (Customer Relationship Management)
Best Use of Customer Analytics/Data
Best Loyalty Industry Innovation
Best Use of Communications (including social media)
Best Loyalty Programme Marketing Campaign of the Year
Best Loyalty Programme of the Year – Financial Services
Best Loyalty Programme of the Year – Food Retail
Best Loyalty Programme of the Year – Non-Food Retail
Best Loyalty Programme of the Year – Travel (including hotels and locations)
Industry Personality or Organisation of the Year (including 30 under 40 list)
Best Use of Mobile Within a Loyalty Strategy (including mobile wallets)
Entries from the Telecoms Sector (inc. network operators, handset manufacturers, mobile service providers, app developers) are also encouraged in this category
Best New Loyalty Launch of the Year
Best Omnichannel Initiative of the Year (including card-based)
Best Coupon/Voucher Based Loyalty Programme – Virtual or Paper
Best B2B Loyalty Programme
Best Corporate Social Responsibility (CSR) Initiative Linked to Loyalty
Best Short Term Loyalty Initiative
Best Long Term Loyalty Programme

REGIONAL LOYALTY CHAMPIONS OF THE YEAR – AMENDED FOR 2018 for include the whole of ASIA
Best Loyalty Programme of the Year

– Western Europe
– Central and Eastern Europe including Russia and Turkey
– Middle East and Africa
NEW– Asia, including Australia, New Zealand, the Indian sub-continent and all areas East

Good luck!