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January jobs list

  • Thinks: #loyalty #award #winner #glory #payrise #champagne #jobsatisfaction
  • Urgent reminder to oneself
  • Deadline for Entries to The Loyalty Magazine Awards 2018 is getting closer and closer. Don’t leave it until the last minute – just in case!  Must have entries in by February 14th 2018

Notes to help thought process

What to enter?
What has our company done that is new, innovative, successful, popular with customers, used out of the box thinking, deserves praise and recognition, that has raised the bar for Customer Loyalty, that has made a difference for us in terms of sales, turnover and growth?

New category – could we enter it?
Is there something we could enter for the Loyalty Without a Name (NEW) category? Thoughtful customer care, good complaints procedure, smooth follow-up after purchase? Interesting use of artificial intelligence to enhance the customer journey?

How to enter?
Reminder to download the Call for Entries here and also have a browse through The Winners Edition of Loyalty Magazine here.

All entries have to be in by February 14th 2018

The Loyalty Magazine Awards are sponsored by: Currency Alliance (Prime sponsor) Tranxactor (Diamond sponsor) Givex, For Good Causes, The Entertainer.

2017 Categories
Best Use of Gamification to Enhance Loyalty
Best User Experience
Best Use of Technology
Best Use of CRM (Customer Relationship Management)
Best Use of Customer Analytics/Data
Best Loyalty Industry Innovation
Best Use of Communications (including social media)
Best Loyalty Programme Marketing Campaign of the Year
Best Loyalty Programme of the Year – Financial Services
Best Loyalty Programme of the Year – Food Retail
Best Loyalty Programme of the Year – Non-Food Retail
Best Loyalty Programme of the Year – Travel (including hotels and locations)
Industry Personality or Organisation of the Year
Best Use of Mobile Within a Loyalty Strategy  (including mobile wallets)
Best Loyalty Programme within the Telecoms Sector (inc. network operators, handset manufacturers, mobile service providers, app developers)
Best New Loyalty Programme of the Year
Best Omnichannel Loyalty Initiative of the Year (including card-based)
Best Coupon/Voucher Based Loyalty Programme – Virtual or Paper
Best B2B Loyalty Programme
Best Corporate Social Responsibility (CSR) Initiative Linked to Loyalty
Best Short Term Loyalty Programme
Best Long Term Loyalty Programme

REGIONAL AWARDS (All entries in the above categories will automatically be entered into the following Regional Awards):
Best Loyalty Programme of the Year
– Western Europe
– Central and Eastern Europe including Russia and Turkey
– Middle East, Africa and India

Good luck!

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The popularity of loyalty programs is fueled by the idea that a customer will get something they value in return for their engagement with the brand. Redemption must therefore be relevant, straightforward, and accessible. Yet, consider the following: an estimated 85 percent of loyalty points are left unredeemed. 

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