Best Use of Gamification to Enhance Loyalty TurkcellGNC APPAware of the needs of its customers, the youth sub-brand of Turkey’s leading mobile operator gnctrkcll brought customer services, brand benefits and social media interactions together into a mobile app, as a whole new experience with the brand.The numbers are massive – one million downloads, 48% active…
The Loyalty Magazine Winners’ Edition 2016 contains full details of all the winners this year, and a special article examines why loyalty is so important to Turkcell, which won the Company of the Year award. Also in this edition: Advice from industry experts on how to make mobile work for loyalty, and sponsored articles from Comarch…
It is an extremely proud moment when the compere announces that YOUR entry has won a Loyalty Magazine Award. The competition is fierce, with companies from across Europe, Middle East and Africa (plus India this year for the first time) competing for this important recognition of excellence, creativity, innovation and often sheer brilliance. Well done!…
“Staggeringly good” entries give judges a tough job Turkcell was a big winner in this year’s Loyalty Magazine Awards, being voted Organisation of the Year, and gaining trophies for two categories, plus the new Gamechanger of the Year award. In a year that the judges described as one of “staggeringly good entries” this was a…
